Natural Products Expo West 2015


IMG_3288I went to Natural Products Expo West in Anaheim, CA again this year – it was fantastic!  And overwhelming – over 2,600 exhibitors and 60,000 attendees!!  Check out this article from New Hope (the folks who put on the Expo and publish magazines such as Delicious Living) for their “Editors Picks.  Click here for the magazine they publish for Expo with EVERYBODY listed.

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Here are some of the hot trends I noticed this year:

  • Coconut everywhere – and in everything (ice cream, oil, water, butter, makeup) etc.
  • Chia in everything
  • Raw foods
  • Companies moving from “natural” (whatever that means) to organic (e.g. Clif Mojo bar rebranded as Clif Organic Trail Mix Bar, now 95% organic; avail April 2015)
  • GMO-free everywhere
  • Gluten-free everywhere
  • Super foods
  • Fermented foods
  • Juice – especially cold pressed              IMG_3300
  • Protein-enriched foods
  • “Love” in product names IMG_3325
  • Organic energy drinks
  • Unusual ingredients like baobab and dragon fruit
  • Interesting “water” like cactus water and artichoke waterIMG_3331

Here are a few of the “up and coming” companies I was impressed by:

Fruigees – juice (not puree) in a squeeze pack:

Blu Protein Tea with protein, prebiotic dietary fiber

Lumi with their “high pressure processing”

Also loved this cool idea from dailyServing: a drink and snack paired together for “optimum nutritional benefits”:

dailyServing

dailyServing

 

Already looking forward to next year…

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